Digital Directions: Rethinking the Monolith
The imperative for textbook publishers to embrace online services
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There may well be a print component offered as a companion to the online subscription service. The role and scope of the print component, if there is one, is likely to vary across subjects and market segments. In this way, print is ancillary to the core offering — the online subscription service — not the other way around.
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Andrew Brenneman
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