Tips for Integrating Sustainability into the Supply Chain
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Printers are essential to the equation since they link publishers to paper suppliers. Constant communication throughout the supply chain about environmental goals would be helpful to printers as well. CEO Myron Marsh, of Thomson-Shore—the first printer to commit to the goals of the Green Press Initiative (toward paper use that conserves natural resources and preserves endangered forests)—says, "Our experience has been that publishers plan their paper selection close to [the] release of the title. It would be great
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