Book Business May/June 2011
The Marriott Marquis, Times Square, New York, was abuzz April 4-6 with more than 1,200 publishing industry executives attending the Publishing Business Conference & Expo.
In the mid-Cretaceous computing period, everything was in the cloud. A half-century later, it's déjà vu all over again.
A look at what publishers are launching in the mobile space.
When I was a kid, we went to the library to browse books. I had no particular idea what I was looking for; I just loved walking up and down the aisles finding the unexpected.
Here's a look at some specific companies in varying industry segments and where they stand on the e-book sales spectrum.
BlogHer.com reaches 26 million women each month, according to the website. Penguin and BlogHer plan to host a New York-based conference this fall for women writers.
While C&T's niche hasn't changed in more than 25 years of publishing, the company has changed, adapting its business models to reflect a transforming book marketplace.
Approximately 70 VIP guests gathered at a special invite-only reception to honor Scholastic Inc., named by Book Business magazine as the Publishing Innovator of the Year
This installment of E-Marketing Strategy picks up right where the column in the March/April issue of Book Business (accessible at BookBusinessMag.com) left off: blog marketing.
Borders Group's recent bankruptcy filing and announced closing of more than 220 stores nationwide seems to warrant a closer look at trends in book retailing.
Old business models weren't designed for today's customers who want more access and control over content at lower costs.