Book Business May/June 2011


'Exhilarating and Reassuring'

The Marriott Marquis, Times Square, New York, was abuzz April 4-6 with more than 1,200 publishing industry executives attending the Publishing Business Conference & Expo.

A Clear Forecast 
About the Cloud

In the mid-Cretaceous computing period, everything was in the cloud. A half-century later, it's déjà vu all over again.

App Watch

A look at what publishers are launching in the mobile space.

Beyond Borders

When I was a kid, we went to the library to browse books. I had no particular idea what I was looking for; I just loved walking up and down the aisles finding the unexpected.

eBooks ... By the Numbers

Here's a look at some 
specific companies in varying industry segments and where they stand on the e-book sales spectrum.

Fast Stats reaches 26 million women each month, according to the website. Penguin and BlogHer plan to host a New York-based conference this fall for women writers.

Navigating the Niche

While C&T's niche hasn't changed in more than 25 years of publishing, the company has changed, adapting its business models to reflect a transforming book marketplace.

Scholastic Inc. Named Publishing Innovator of the Year

Approximately 70 VIP guests gathered at a special invite-only reception to honor Scholastic Inc., named by Book Business magazine as the Publishing Innovator of the Year

The Power of the 

This installment of E-Marketing Strategy picks up right where the column in the March/April issue of Book Business (accessible at left off: blog marketing.

What Lies on the Retail Horizon?

Borders Group's recent bankruptcy filing and announced closing of more than 220 stores nationwide seems to warrant a closer look at trends in book retailing.

What You Can Learn From Open Access

Old business models weren't designed for today's customers who want more access and control over content at lower costs.