Technology Once Again Transforms the Audiobook Market
Sales grow as personal audio players become more mainstream.
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A commuter driving on the freeway. A businessman riding the subway. A stay-at-home mom exercising on an elliptical. If there’s one thing they all have in common, it’s that they can listen to an audiobook while going about their business.
From self-improvement and personal finance to blockbuster fiction titles and biographies, the audiobook market is booming. Sales neared the $1 billion mark in 2006, and with increasingly busy lifestyles and the rising popularity of personal audio players, the industry is poised for continued growth.
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Craig Guillot
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