Barnes & Noble.com Ranked No. 1 in E-Commerce Customer Satisfaction, According to Survey
The nation’s largest book retailer, Barnes & Noble Inc., recently announced that its Web site (www.BN.com) received the No. 1 rating in customer satisfaction in the entire e-commerce category of 200 companies, according to the American Customer Satisfaction Index (ACSI).
The rankings were released by the University of Michigan and its partner ForeSee Results. This is the third consecutive year that BN.com has received the top rankings for customer satisfaction in this annual survey of more than 65,000 consumers nationwide.
“Providing our customers with the highest quality service in all aspects of their interactions with us is the No. 1 priority at Barnes & Noble.com. We are delighted to receive the top ranking in the survey, thank our customers for this recognition, and look forward to continuing to provide the highest level of service of any e-commerce company,” said Marie Toulantis, CEO of Barnes & Noble.com.
The ACSI claims to be the only uniform, national, cross-industry measure of satisfaction with the quality of goods and services available in the United States. ACSI’s partner for the study, ForeSee Results, specializes in online customer satisfaction management and converting satisfaction data into user-driven Web-development strategies.