BN.com Goes 2.0: A Q&A with CEO Marie Toulantis on this week’s launch of a revamped Barnes & Noble Web site
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Extra: Another new feature you’ve added is The Barnes & Noble Review, an online literary magazine. Why launch an online magazine at this time?
Toulantis: It goes with the whole spirit of the site, which is about content and community, and bringing more value and interest to our customers, and having them feel more engaged with the products … through [for example] an interesting interview with someone like Philip Roth. … Also, [we’ll have] a “Weekly Spotlight”––what’s hot and what’s new this week. We’ll [also] have what we call “The Long List.” Those will be the top 50 books, films and CDs that you can’t miss this week. So we’ll have a lot of really fun features. …
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