BN.com Goes 2.0: A Q&A with CEO Marie Toulantis on this week’s launch of a revamped Barnes & Noble Web site
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… We have thousands of author events in our stores each year, so why not be able to webcast some of those? By webcasting them, people can watch them live on the Web site. Maybe they’re not in the city [where] we’re having [the event], but if you’re in Peoria, why not be able to tune in and see what’s going on at the Barnes & Noble in Union Square, which has this great event going on? So we’re doing live webcasts and archiving those.
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Janet Spavlik
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