Guest Column: The 300-Pound E-Gorilla
For independent publishers, is the rush to jump into the e-book fray based more on hype than smart business sense?
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Rudy Shur
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But what kinds of trade e-books are favored? After conducting my own informal interviews of people who own e-readers, I discovered that almost without exception, e-book readers buy print best-sellers. So how does that impact the independents? (Editor's Note: According to Simba Information, and a comparison of print versus e-book best-seller lists provided by various retailers, e-book best-sellers closely mirror print best-sellers.)
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Rudy Shur
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