Corner Office: The Power of ‘One’
President and CEO Michael S. Hyatt on Thomas Nelson’s ‘radical’ move to eliminate all of its imprints and how his employees inspired the company to go ‘green.’
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● Thomas Nelson published the first Forest Stewardship Council-certified “green” Bible in October 2007. What has the reaction been so far from your customers?
Hyatt: When we published the first “green” Bible … we had no idea it would be so well-received by both consumers and the media. A growing number of consumers not only seem to be aware of the importance of [the environmental] movement, but also demand products that are eco-friendly.
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- Companies:
- Thomas Nelson Publishers
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Janet Spavlik
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