The Answer to Escalating Textbook Prices?
Tom Doran, Freeload Press founder and CEO, talks about how offering advertising-supported college textbooks can help both students and publishers.
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Doran: We understand that concern, and we’re very careful. We’re very respectful about how to do this. We do offer an ad-free version … or they can [opt for] one with ads. Obviously, the price reflects that. Where and how we’re putting the ads in, and whose ads are going in are all going through an academic filter.
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- People:
- Peter Beisser
- Tom Doran
- Places:
- Minnesota
Peter Beisser
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