Your Content, Everywhere
10 steps to prepare for the mobile
era of content licensing.
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1. Commit to processing licensing requests in real-time by offering instant permissions through automated transactional services. Without these services, publishers often replicate offline licensing processes with requests being handled within 2 to 3 weeks, which risks frustrating customers.
2. Integrate your licensing tool where the content resides and wherever you expect the transaction will take place; for years now, this has been your website, but in 2011, it can also mean your "app."
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- Companies:
- Copyright Clearance Center
Miles McNamee
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