EXTRA! Q&A: An interview with Brian Napack, president of Holtzbrinck Publishers, on publishing’s digital future.
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BB: What’s an example?
BN: We’re putting out a book now that is based on a blog--a legal thriller based on a blog. We’re putting out the thriller in both book and blog format simultaneously. How do they coexist? They coexist wonderfully if you’re forward thinking.
BB: You delved into providing content on cellular phones in the past. Do you still believe this is a viable new field of delivering content and is this something you would like to see Holtzbrinck’s divisions take a closer look at?
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- People:
- Brian Napack
- John
- Places:
- Buena Vista
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