A Maturing Ebook Market
A new Book Business/ InfoTrends study shows publishers are focused on improving the ebook user experience.
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Leveraging EPUB can help book publishers meet their key priorities with ebook production and distribution. Switching to a new format such as EPUB is not as easy as converting a print PDF if user experience is a priority. It requires an evaluation of the workflow to keep production as simple and efficient as possible. Another major challenge for book publishers is the lack of EPUB support by Amazon, as the Kindle devices are a major source for ebook consumers. In 2011, rumors emerged that Amazon would be supporting the EPUB format in its Kindle devices; however, so far this hasn’t happened. Currently, however, Apple iOS devices, Android devices and the Barnes & Noble NOOK support EPUB.
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