BEA Promotes Publishing Innovation at Startup Challenge
18 startups compete to gain industry recognition and strategic partnerships.
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Ellen Harvey
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Along with the challenge win, Next Big Book announced a major partnership with Macmillan at BEA. The partnership, says co-founder and CEO Alex White, was in part the result of a connection initially made through Next Big Sound. "An executive from Sony Music, our first major label client, moved to Macmillan," explains White, "We kept in touch and later realized that our technology was just what the publisher was looking for to bring data to their sales and marketing teams worldwide."
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- Companies:
- Amazon.com
- Macmillan Publishing Solutions
- Places:
- Ukraine
E
Ellen Harvey
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Ellen Harvey is a freelance writer and editor who covers the latest technologies and strategies reshaping the publishing landscape. She previously served as the Senior Editor at Publishing Executive and Book Business.
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