Book Business EXTRA! Q&A -- Cofounder of iAmplify Speaks About Helping HarperCollins Provide Audio and Video Content Online That Go ‘Beyond the Book.’
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EXTRA! -- How would the feedback help publishers?
Hidary-- I think this gives us a medium for immediate feedback as to what readers want. In both in nonfiction and fiction, all the major categories in publishing. We put a mixture of content on the Digital Media Cafe. From that range, we get immediate feedback of what users want. Editors can then take that feedback. I think the feedback is critical.
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- Companies:
- Amazon.com
- HarperCollins
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