College Students Want Their Textbooks the Old-Fashioned Way: In Print
Landmark research into preferences of college students reveals e-texts lagging far behind print, for now.
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The findings from Student Attitudes Toward Content in Higher Education come from a semi-annual online survey of college students, drawn from a nationally representative panel. To ensure the survey questions explored the appropriate trends and issues, they were developed in partnership with a variety of publishers and other companies working in the higher ed market place. In addition to the core question set, survey sponsors and other interested parties can submit proprietary questions to supplement the core fieldings. Those interested in submitting proprietary questions should contact Angela Bole in the BISG office at 646-336-7141 x13 or angela@bisg.org.
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- People:
- Scott Lubeck
- Places:
- New York, New York
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