College Students Want Their Textbooks the Old-Fashioned Way: In Print
Landmark research into preferences of college students reveals e-texts lagging far behind print, for now.
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The majority of survey respondents (60%) said they place high value on core textbooks—whether printed or electronic—most of which continue to be purchased at the college bookstore (65%). Online purchasing is growing, however. For example, one-fifth of students said they purchased textbooks from Amazon.com. Finally, perhaps because of rising purchase prices, renting a textbook—rather than purchasing or downloading—was preferred by 11% of surveyed students.
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- People:
- Scott Lubeck
- Places:
- New York, New York
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