E-Marketing Strategy: 3 Tips for Winning Buy-In for Your Content Marketing Strategy
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● Netflix, the ad-free video streaming service, passed 30,000,000 users this year and continues to grow steadily—despite this year's PR debacle.
● NPR, the publicly supported, ad-free radio network, reached a record-breaking 34.3 million weekly listeners in 2011.
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The undeniable surge in popularity of all these ad-free services and ad-blocking devices will give the ad-pitch people in your organization pause. People are happy to pay food money to avoid advertisements. Have the whiskey nearby.
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- J.S. McDougall
J.S. McDougall
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