Gene Therapy: Effective Digital Print Strategies
Exploring today’s print-on-demand market and how to fully integrate digital printing into a title’s life cycle.
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While buyers have always spread their business among several printers in order to assure sources of supply during peaks and valleys, and also to take advantage of different printing or finishing capabilities, the big difference in this instance is that the same title now gets placed with different vendors—not only for printtoinventory and print-to-order, but also for electronic editions. This imposes a riskier quality-control requirement on the publisher in regard to consistency in the outcome for content, format, press work and image reproduction.
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- Companies:
- BookMasters Inc.
- BookSurge
- Canon U.S.A. Inc.
- ColorCentric Corp.
- Consortium
- Continuum International Publishing Group
- Edwards Brothers
- Fidlar Doubleday Inc.
- Hewlett-Packard Co.
- IBM Corporation
- IBT Global
- Infoprint Solutions Co.
- IUniverse
- Kodak Graphic Communications Group
- Lightning Source Inc.
- Lulu.com
- Malloy Inc.
- Nipson America
- PMA
- Princeton University Press
- Ricoh Americas Corp.
- Rochester Institute of Technology
- RR Donnelley
- Xerox Corp.
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