For Audio Publishers, Digital Media Is the Wave of the Present: APA President Anthony Goff on How Publishers Are Adapting
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Audiobook publishers can hear the train coming and are beginning to see the light at the end of the tunnel, says Anthony Goff, president of the Audio Publishers Association (APA), and publisher director of Hachette Audio and Digital Media. Goff believes that the recent, significant decline in audiobook sales—the Association of American Publishers (AAP) reported a 47.1-percent decrease in audiobook sales from March 2008 to March 2009—will likely result in audiobook publishers stepping aboard the train and steering ahead on the changing tracks.
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- People:
- Anthony Goff
- Heather Fletcher
- Places:
- New York City
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T
Heather Fletcher
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Heather Fletcher is senior content editor with Target Marketing.
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