How Crowdsourcing is Powering New Publishing Platforms
Storybird, a platform and community based around visual storytelling, skews toward a younger audience, between the ages of 9 and 14. Users write their own stories, review others, and use Storybird as a social networking tool. Reader feedback is an important part of the platform, but equally valuable are author-reader interactions. "We're finding writers are using us to build a fan base and grow a career," said O'Neill. "Carving out a third space between self-publishing and traditional where community and engagement are a core part of the experience."
- Companies:
- Macmillan Publishing Solutions
Ellen Harvey is a freelance writer and editor who covers the latest technologies and strategies reshaping the publishing landscape. She previously served as the Senior Editor at Publishing Executive and Book Business.