Guest Column: What Readers Want From E-books
If we want others to adopt e-books, we have to stop making e-reading difficult for them.
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Malle Vallik
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The biggest lure of e-books: You can carry a library of titles on a reading device. I checked my dedicated e-reader, and I have 110 titles. Then there’s the immediacy. You can download titles anytime, anywhere. It’s 10 p.m. on a Sunday night, and I want the new Debbie Macomber title. No problem—I’ve got it. The fact that I don’t need more bookshelves in my home is an added benefit. Changing font size (comfort reading, I like to call it) is more and more important for the over-40 reader.
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Malle Vallik
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