9 Do's and Don'ts for Implementing a CMS
Launching a new content management system can be a disaster without the right plan in place. Experts share their advice to help you better manage this process.
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Change management is critical, especially with organizations that have been in the publishing business a long time, agrees David Crouy, marketing director at Montreal-based CMS provider nStein. Using his company’s product as an example, he notes that if editors are not primed to understand the value of text mining, tagging tools and search engine optimization, there will be resistance to adding these elements to the system’s day-to-day functionality—even though it is absolutely critical that editors, as the content experts, be fully engaged and onboard.
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James Sturdivant
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