Preparing for the Industry’s Future
The Publishing Business Conference & Expo confronts the changing publishing landscape.
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Planning for increased digital distribution involves understanding emerging business models. If you are going to give something away for free online, make sure it brings people into a “buying scenario,” Woll said. “You have to think of profi t, not just hits and clicks. … The electronic world demands a business structure.”
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- People:
- Aaron Kahlow
- Adam Sherk
- Andrew Weinstein
- Brent Jacobs
- Carolyn Pittis
- Chair John Morse
- Dan Roberts
- Eugene Schwartz
- HarperCollins
- Jan V. White
- Janet Spavlik
- Jim Sturdivant
- Karoline Freudenberger
- Kim Catalano
- Linda Lusk
- Lou Bahin
- Mark Hertzog
- Matt Steinmetz
- Michael Cairns
- Michael Dubb
- Michael Guzzi
- Peter Osnos
- Rick Queary
- Rob Yoegel
- Robin Sherman
- Shatzkin
- Thomas Woll
- Places:
- Chicago
- New York City
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