Preparing for the Industry’s Future
The Publishing Business Conference & Expo confronts the changing publishing landscape.
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Shatzkin urged publishers to rethink their business models. “Get beyond the book,” he advised, “… and get comfortable with audio and video.” He also stressed the importance of building community relations with customers and creating an online marketing infrastructure.
Peter Osnos discussed The Caravan Project, which he created two-and-a-half years ago. The grant-funded project, which focuses on nonfi ction books, has a two-fold mission, explained Osnos: to enable publishers to produce books “in all the ways technology now permits,” including audio and electronic formats, and to give booksellers the capacity to make these multiformat books available to consumers.
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- People:
- Aaron Kahlow
- Adam Sherk
- Andrew Weinstein
- Brent Jacobs
- Carolyn Pittis
- Chair John Morse
- Dan Roberts
- Eugene Schwartz
- HarperCollins
- Jan V. White
- Janet Spavlik
- Jim Sturdivant
- Karoline Freudenberger
- Kim Catalano
- Linda Lusk
- Lou Bahin
- Mark Hertzog
- Matt Steinmetz
- Michael Cairns
- Michael Dubb
- Michael Guzzi
- Peter Osnos
- Rick Queary
- Rob Yoegel
- Robin Sherman
- Shatzkin
- Thomas Woll
- Places:
- Chicago
- New York City
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