Guest Column: Minding the Store
Why you should be paying attention to the retailing landscape.
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Because there are no sycophantic bloggers promoting the book-retailing activities of big-box stores, their growing influence has gone relatively unnoticed. Yet non-bookstore physical locations are having the same kind of disruptive effect on bookselling now that the Internet had in the 1990s. It clearly shows in the numbers: According to Simmons, about 10 million more consumers buy books at non-bookstore, brick-and-mortar locations today than use the Internet to procure their titles. Plenty of them buy mass-market romance books at these locations, as they have for decades, but still more are buying hardcovers and paperbacks that grace the best-seller lists, contributing to slowing traffic at bookstores.
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Michael Norris
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