App Development

Google Books Will Now Make Better Suggestions on What to Read Next
September 21, 2016 at 11:36 am

Google today is launching a new feature for Google Books which aims to offer a better challenge to Amazon’s Kindle app when it comes to helping you find new things to read. Called “Discover,” this new section in the Google Books application will help point users to new content, including both personalized suggestions as well as…

Embracing Technology and Arabic Culture, Lamsa App Gets Kids Reading
September 14, 2016 at 8:30 am

As the Sheikha Bodour bint Sultan Al Qasimi and Ahmed Al Ameri have told us in their interviews for The Markets: Global Publishing Summit, the Arabic reading market is a youthful one, full of inquisitive young minds. A children’s book publisher herself, Bodour—founding CEO of Kalimat—has told Publishing Perspectives, “Our youthful population and consumers are demanding…

Cengage Reports OER May Triple in Use as Primary Courseware Within Five Years
September 12, 2016 at 8:00 am

Open Educational Resources (OER) in higher education have the potential to triple in use as primary courseware over the next five years, from 4 percent to 12 percent, according to a survey of more than 500 faculty by Cengage Learning. In addition, the use of OER for supplemental learning materials may nearly quadruple in size,…

HMH Rolls Out CliffsNotes Subscription Service for High School & College Students
August 23, 2016 at 1:12 pm

Houghton Mifflin Harcourt continues to expand its digital products portfolio, which provides interactive, educational content directly to consumers. Book Business interviewed head of HMH consumer brands and strategy CJ Kettler in April to discuss the launch of the Curious World platform. The subscription service provides educational ebooks, videos, and games to children ages three to…

Pokémon Go and the Evolution of Publishing Treasure Hunts
August 15, 2016 at 11:23 am

I have a soft spot for the year 1979 which to my mind was a golden year for music, creativity and technology invention. Masquerade, Kit William’s graphical treasure hunt book, was published in August 1979 after Jonathan Cape’s Tom Maschler challenged Williams to “do something no one has ever done before” with a picture book.…

Mastering Change in Book Publishing
August 3, 2016 at 2:34 pm

Change has always been a constant in the publishing business, and of course change is a natural state in all of our lives. What’s different today is that change is occurring faster than it ever has before. Carolyn Pittis, director of Welman Digital, pointed out at the Yale Publishing Course on Monday, that the Agricultural…

Press Release: Elsevier Launches Mobile-First Personalized Education Platform
July 29, 2016 at 1:48 pm

ST. LOUIS — July 28, 2016 — Elsevier, a world-leading provider of scientific, technical and medical information products and services, has launched Sherpath, a first-of-its-kind nursing and allied health, adaptive and mobile-first education platform focused on improving student outcomes. "As digital learners, healthcare students now require shorter and more targeted, media-rich content accessible on their…