A Day in the Life
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For specialty projects using foils, case-binding and vivid colors, control is even more important. According to Brigitte Cutshall, regional manager of southeast sales for C.J. Krehbiel (www.cjkrehbiel.com), independent publishers are finding novel ways to create books using speciality designs and materials. This is creating a new market niche, wherein these smaller publishers compete with larger ones. Realistically, Cutshall said that specialty production costs money, but that depending on the project—is the goal to create a vintage cover effect?—it may be worth the investment.
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