A Day in the Life
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But what should a publisher do once it is in possession of digital content? John Jebens, solutions team manager for WAM!NET (www.wam!net.com), made the case for digital asset management. He explained that while outsourcing may work in many publishing environments, it's not a solution for everyone. Instead, Jebens explained that managing content in-house can save money, especially in the case of second and third editions of textbooks that require redesigns.
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