Digital Directions: ‘Manuscript First’
A more efficient, pragmatic path to cross-platform publishing.
Over the past year, a number of cross-platform publishing success stories have emerged that indicate a third practical approach. It is, in some ways, a cross between "XML First" and "Print First." This third approach, which might be named "Manuscript First," involves the creation of a manuscript that conforms to specific conventions or standards as defined by the publisher. This is most often implemented in Microsoft Word by the use of standard Word style names to create a "well-formed" manuscript. (A "well-formed" document is one that adheres to pre-defined conventions.)
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- Companies:
- Adobe
- Microsoft Corp.
Andrew Brenneman
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%0D%0A%20%20However,%20over%20the%20past%20year,%20a%20number%20of%20cross-platform%20publishing%20success%20stories%20have%20emerged%20that%20indicate%20a%20third%20practical%20approach.%20It%20is,%20in%20some%20ways,%20a%20cross%20between%20the%20first%20two.%20This%20third%20approach,%20which%20might%20be%20named%20"Manuscript%20First,"%20involves%20the%20creation%20of%20a%20manuscript%20that%20conforms%20to%20specific%20conventions%20or%20standards%20as%20defined%20by%20the%20publisher.%20This%20is%20most%20often%20implemented%20in%20Microsoft%20Word%20by%20the%20use%20of%20standard%20Word%20style%20names%20to%20create%20a%20"well-formed"%20manuscript.%0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.bookbusinessmag.com%2Farticle%2Fa-more-efficient-pragmatic-path-cross-platform-publishing-418740%2F" target="_blank" class="email" data-post-id="2918" type="icon_link"> Email Email
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