Book Industry Environmental Council to Launch Eco-Labeling Program
A Q&A with Green Press Initiative Program Manager Todd Pollak on the benefits to publishers.
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Joe Keenan
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A likely scenario for a publisher achieving the lowest tier of certification would be one that averages 30-percent post-consumer recycled fiber and 20-percent [Forest Stewardship Council (FSC)]-certified paper; has reduced its return rate to 20 percent (compared to a 27-percent average for the industry); and has taken a range of additional steps to minimize climate impacts, such as using efficient lighting and heating/cooling systems in its offices. Endangered forest criteria—which are still being finalized—also need to be met.
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- Companies:
- Green Press Initiative
- People:
- Todd Pollak
E
Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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