Barnes & Noble has focused on customers’ in-store experience, through features such as its coffeehouse, but has also found creative ways to compete on the pricing front. As noted by industry analyst and Book Business columnist Thomas Woll, the company has managed, through self-publishing ventures, to bring price points down without sacrificing profit.
SPECIAL REPORT: The Transforming Booksellers’ Landscape
Barnes & Noble has focused on customers’ in-store experience, through features such as its coffeehouse, but has also found creative ways to compete on the pricing front. As noted by industry analyst and Book Business columnist Thomas Woll, the company has managed, through self-publishing ventures, to bring price points down without sacrificing profit.