An expansion of offerings has also worked well for Amazon, which, according to a company press release, saw net sales increase 39 percent in 2007 compared with 2006. (Net sales in 2006 increased 26 percent over the previous year.)
“Amazon’s challenge is to continue to offer our customers the best price, selection and convenience. We are always looking for ways to expand our selection and enhance the customer shopping experience with easier discoverability,” according to a company statement sent to Book Business.
SPECIAL REPORT: The Transforming Booksellers’ Landscape
An expansion of offerings has also worked well for Amazon, which, according to a company press release, saw net sales increase 39 percent in 2007 compared with 2006. (Net sales in 2006 increased 26 percent over the previous year.)
“Amazon’s challenge is to continue to offer our customers the best price, selection and convenience. We are always looking for ways to expand our selection and enhance the customer shopping experience with easier discoverability,” according to a company statement sent to Book Business.