Nelson says Costco focuses on categories such as cooking, religion, self-help, fiction and coffee-table books. “We offer many different types of books, but are not real deep in any one category,” he says.
None of which is to say that the superstore concept will go away anytime soon, as evidenced by Powell’s Books, whose continued expansion has been driven by a focus on the fundamentals of customer service and a rewarding in-store experience, according to Dave Weich, director of marketing and development. Plans call for the flagship store—Portland’s second-largest indoor tourist attraction—to grow to 80,000 square feet by 2010.
SPECIAL REPORT: The Transforming Booksellers’ Landscape
Nelson says Costco focuses on categories such as cooking, religion, self-help, fiction and coffee-table books. “We offer many different types of books, but are not real deep in any one category,” he says.
None of which is to say that the superstore concept will go away anytime soon, as evidenced by Powell’s Books, whose continued expansion has been driven by a focus on the fundamentals of customer service and a rewarding in-store experience, according to Dave Weich, director of marketing and development. Plans call for the flagship store—Portland’s second-largest indoor tourist attraction—to grow to 80,000 square feet by 2010.