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National recently began a technology development relationship with Quad Graphics, in Pewaukee, WI, one of the world's most successful printers of magazines, catalogs, direct mail, and other commercial products.
For about 10 years, Quad has operated a small division quietly working on lenticular. This group developed intellectual property in the web printing of lenticular, and this led to Quad regularly producing promotional lenticular projects, mainly for outside brokers.
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