Ebury's Gillian Green Chats Up the Strategy Behind Launching Digital-First Imprint Rouge Romance
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Brian Howard
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Extra: What would be the criteria necessary for doing a print run of a particularly strong-selling Rouge title?
Green: We’re not going to be as prescriptive as saying that a book has to sell x in digital form before we release a print edition. We’re looking at the list as a whole and plans are afoot…
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