By
Ellen Harvey
Do you think big data can also be used to determine the content of future books?
Absolutely. I think there is so much that people can learn in the path after the sale. Before you only knew that someone bought the book. You never knew what happened after that. You didn't really know if someone was tearing through the book or if they were abandoning it. Publishers can take that information now and make more informed decisions about their books.
0 Comments
View Comments
- People:
- Bryan Batten
E
Ellen Harvey
Author's page
Ellen Harvey is a freelance writer and editor who covers the latest technologies and strategies reshaping the publishing landscape. She previously served as the Senior Editor at Publishing Executive and Book Business.
Related Content
Comments
%0D%0A%20%20Following%20Bryan%20Batten,%20CEO%20of%20subscription%20platform%20Entitle<%2Fa>,%20shares%20his%20insights%20on%20the%20year%20to%20come%20in%20publishing.<%2Fem>%0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.bookbusinessmag.com%2Farticle%2Fentitle-ceo-bryan-batten-has-his-mind-mobile-big-data-2015%2F" target="_blank" class="email" data-post-id="2011" type="icon_link"> Email Email
0 Comments Comments