EPUB 3: A Foundation For the Future
We also try to understand the evolution of digital publishing and what are the requirements for technology in different markets. They seem to be drastically different in some of these geographies.
What are you learning from what other markets are doing?
Digital comics have kind of been sneaking up as a market area in the U.S. In Japan manga is 40% of the total book business. It's very different in the U.S. If you go to Random House and ask about comics they're like, "Ah, whatever." But if you go to Kodansha, the equivalent of Random House in Japan, they're getting half their revenue from comics. It kind of changes your view because they see it not just as a separate silo, but a core part of the book business. In the U.S. Marvel Comics and Random House don't even think of themselves as in the same field of publishing.
Denis Wilson was previously content director for Target Marketing, Publishing Executive, and Book Business, as well as the FUSE Media and BRAND United summits. In this role, he analyzed and reported on the fundamental changes affecting the media and marketing industries and aimed to serve content-driven businesses with practical and strategic insight. As a writer, Denis’ work has been published by Fast Company, Rolling Stone, Fortune, and The New York Times.