Gene Therapy: Embracing E-books
In the meantime, there is no mistaking that e-books are now reaching readers beyond the ranks of early adopters. Publishers of all sizes would be well advised to roll up their sleeves and get with the program.
Eugene G. Schwartz is a regular contributor to Book Business. He is a publishing industry analyst, writer and editor-at-large for Foreword Magazine. A former board member of PMA (now the Independent Book Publishers Association), he is president of Consortium House, a management and business consultancy to publishers. He previously was a manufacturing, production and operations executive.
Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.