'Giving It Away': When Free E-books Work and When They Don't
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Overall, Wiley has "archived digitally the first chapter of every book, online only, non-downloadable," and a 15-page preview is offered on Wiley.com. The company also has explored (but not yet participated in) content-sharing sites such as Scribd, but said Balis, "We are cautious about our content. We want to take advantage of legitimate viral aspects, but these sites are also aiding in pirated distrubution of content."
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Noelle Skodzinski
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