Putting Fans To Work: A new tool for successful author events
Talking with Togather's Andrew Kessler about smart, social audience building
By
Brian Howard
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
1 Comment
Comments
It's a way to get those exalted "influentials" or "evangelists" in an author's fanbase to working for the author.
"My audience became more engaged," says Kessler. "There wasn't a scramble to find good media coverage. There was no risk for me to go down there—I'd be talking to a bunch of people who [would] be excited to see me."
1 Comment
View Comments
- People:
- Andrew Kessler
E
Brian Howard
Author's page
Related Content
Comments