Corner Office: Aiming for Agility
Lerner Publishing Group President and Publisher Adam Lerner discusses the 50-year-old company’s efforts to keep pace with change.
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• What are your company's biggest growth areas?
Lerner: ... We are very confident in the quality of our books, in the purpose our books serve. And so, we think that we can continue to grow market share of our print books. We're very excited—one of our titles ["Bad News for Outlaws," by Vaunda Micheaux Nelson] just received the Coretta Scott King Book Award at [the American Library Association 2010] Midwinter [Meeting], which is unique for a publisher outside of New York or Boston to win that kind of award, outside of one of the major houses. So as a publisher, it's very gratifying to publish books that serve a social good like that. … And, at its core, that's what our job is—to publish books that are going to inspire kids.
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Heather Fletcher
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Heather Fletcher is senior content editor with Target Marketing.
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