Not All (e)Books Are Created Equal

What's Decisive: The Book's Value

Ideally, the price for a product equals the value it provides customers-in other words, the price reflects the willingness to pay. A printed book's value is determined primarily by its content, but also by factors such as the author, paper quality, font size, length; for non-fiction it's also the number and quality of graphics, etc. The costs represent only the minimum price; the margin varies according to the book (group) and competitive situation.