COVER STORY: Inside the Ebook Test Kitchen
A look at what's cooking on the cutting edge of ebook technology.
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Brian Howard
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Indeed, Inkling's products, which publishers can create using Inkling Habitat, integrate photos, videos, text and a battery of tests meant to gauge and reinforce retention.
"The first thing you have to do is throw out all the assumptions you have when building a book," says MacInnis of the way forward. "The philosophy of pretending a screen is a page is crazy, but that's all [publishers] do today."
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