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Now we are immersed in the frenzy of the mobile app, the deployment of content and services via smartphone or tablet. If I had to name the top area of interest and aspiration among publishing and media companies, it would be the desire to get an app. A not-uncommon sentiment of this summer has been the imperative to deploy an app by the fall, or the end of the calendar year at the latest.
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- Companies:
- Libre Digital
- The New York Times
- People:
- Andrew Brenneman
- Guy Tasaka
Andrew Brenneman
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