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In the past, I would have had to take this spread to a studio, have them do a 4 x 5ý shot on a chrome, correct it, scan it, separate it and put it in the ad, incurring a lot of time and cost.
BTM: So that's the kind of thing that pushes you over the edge as far as being comfortable with it.
Calvano: You can do some of these digital things even if outputting to film, too. But CTP has become a welcome partner in our prepress regimen with positive efficiency and financial implications. Additionally, its manufacturing benefits over film production, such as improved on-press registration and finer plate imaging, raise our quality prediction threshold. CTP has become a norm.
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- Companies:
- People Magazine
- Time Inc.
- People:
- John Calvano
- Rose Blessing
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