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Small publishers are increasing in number, taking advantage of digital printing technologies to bring new authors to market at a lower cost and with less risk. According to data from Bowker, the number of publishers swelled to over 78,000 through 2004, more than double the number two decades earlier. Many of these are entirely digital or use the technology to bolster their business model. Some, like iUniverse or Lulu.com produce books only on demand splitting the profits with the authors and printers.
- Companies:
- Amazon.com
- Bowker
- IUniverse
- Lulu.com
- Océ
Greg Cholmondeley is president of Cholmonco Inc. Cholmonco is a technology marketing consulting company that researches, analyzes and documents best practices and innovative solutions. Cholmondeley is especially interested in how industry leaders efficiently get work through digital printing and marketing services operations. He has also written two fictional novels. The first is titled “Nakiwulo and the Circle of Shiva” and the second is called “Princess.” You can learn more about his consulting practice and read more of his blogs at www.cholmonco.com. You can discover his books at http://books.cholmonco.com.