SPONSORED CONTENT: Coming Soon to a Bookstore Near You
Self-Publishing Authors are publishing books that have narrow markets and pocketing the profits. Some of these may only reach a family, a small circle of friends and colleagues or a special interest group. They are books that would never be of interest to a traditional publisher. Typically available only online, they never see the inside of a Barnes and Noble or Borders. But since books are purchased with disposable income, these renegade titles compete for share of wallet with the volumes in traditional retail outlets.
- Companies:
- Amazon.com
- Bowker
- IUniverse
- Lulu.com
- Océ
Greg Cholmondeley is president of Cholmonco Inc. Cholmonco is a technology marketing consulting company that researches, analyzes and documents best practices and innovative solutions. Cholmondeley is especially interested in how industry leaders efficiently get work through digital printing and marketing services operations. He has also written two fictional novels. The first is titled “Nakiwulo and the Circle of Shiva” and the second is called “Princess.” You can learn more about his consulting practice and read more of his blogs at www.cholmonco.com. You can discover his books at http://books.cholmonco.com.