Special Advertising Section: Digital Printing: The Burgeoning Business of Books
There’s money on the table
in book production
By
Noel Ward
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The opportunities extend to marketing and other support for publishers. BookMasters offers an array of publishing support services from editing to design to promotion and more. Color House sees the same needs in its own customers. "There are small imprints and self-publishers who don't have the capacity to do all the legwork it takes to be a publisher," says Knight. "We can add more value by providing those services."
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Noel Ward
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