E-MarketingStrategy: 4 Tips and Tools for Tracking Your Web-Marketing Effectiveness
Remember the old trope: You can’t improve what you can’t measure.
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SEOmoz (SEOmoz.org) is a search engine monitoring tool designed to manage your Web-marketing efforts with an eye on climbing the search engine rankings. Its weekly scan of your site will create weekly reports that can help you determine where your site needs improvement—and where you need to strengthen your efforts with other important sites. It's an indispensable tool.
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J.S. McDougall
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